Monday, March 20, 2006

The Coffee Wars

I'm a large Caribou Coffee fan. Used to be a BIG one, but they've changed over the years. Still prefer them over Starbucks.

My local TV News just reported that Dunkin Donuts and another competitor, can't remember who, is giving away free samples to compete with McDonald's new 'gourmet coffee' offering.

The coffee industry is about to get real competitive I think. McD's is widely distributed. And instead of going far to reach my Caribou, my family is quite content to buy Dunkin Donut's coffee and grind it at home. It's half as cheap as my favorite Caribou blend (espresso beans, ground in my coffee grinder for coffee) and very satisfactory.